Urban Ethnic Fragrant Rice (Congo Rice)

R170,00

Our Urban Ethnic Fragrant Rice, popularly known as Congo Rice, is a beloved staple across West and Central Africa

Naturally Fragrant – Known for its warm, earthy aroma that fills the kitchen and awakens nostalgia.
Soft & Fluffy Texture – Cooks evenly, separates beautifully, and never turns mushy.
Perfect for African Cuisine – Ideal for jollof, stew rice, curry rice, coconut rice, pepper rice, and more.
Premium Quality – Carefully selected grains sourced to maintain purity, flavour, and consistent quality.
Rich Cultural Heritage – A favourite in homes that cherish authentic African cooking traditions.

Available now at Urban Ethnic Market.

Categories: Food, Groceries Tags: african, bhimri, ethnic, rice

Description

At Urban Ethnic Market, we bring you the rich flavours that connect cultures, memories, and generations. Our Fragrant Rice, popularly known as Congo Rice, is a beloved staple across West and Central Africa, celebrated for its unmistakable aroma, soft fluffy texture, and versatility in everyday and special-occasion meals.

Whether you’re preparing a sumptuous congolese meal, a delicate side dish, a hearty pot of jollof, or a traditional family recipe, Bhimri rice delivers an authentic taste that elevates every plate.